Monday 12 November 2012

Creative Lighting

This display has a creative use of lighting in it.  I like how the lighting lights up different parts of the display and gives it the "underwater" feel they were going for.  It looks like an old shipwreck.  This display has a focal point and balance.  Even though it is quite a busy display I think it is successful at drawing the viewer in to the display.  It really makes you want to take a better look and see all the details including the girls dress which is what they are selling.

A like to this picture is
http://miranti.typepad.com/miranti/2008/12/window-displays-in-nyc-part-ii.html

Jen Englot
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2 comments:

  1. lcvisualmerchandising13 November 2012 at 15:49

    The use of silver goes really well with these lights, further illuminating the space- Tayler

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  2. lcvisualmerchandising13 November 2012 at 21:27

    The way in which they place the 3 focal points in the display, using spot lights, reverts back to the idea of the basic pyramid. Your eye moves around the window effectively and each aspect of it is noticed. It's definitely working. - Jena D.

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